Showing posts with label Mediareach. Show all posts
Showing posts with label Mediareach. Show all posts

Friday, July 10, 2020

Divergent Polling In The Northern Territory

Advance Summary

1.  There have been two massively different recent polls of the Northern Territory - a MediaReach internal poll for the Territory Alliance covering all bar four seats and a uComms poll for an environmental group covering Greater Darwin.

2. Although the uComms poll is much smaller, uComms has the better track record nationally so far (from limited evidence) while MediaReach is a mysterious pollster with a weaker public track record. Furthermore internal party polls that are released tend to favour their sponsor.

3. The MediaReach poll implies a probable hung parliament with Labor losing its majority and the Territory Alliance supplanting the Country Liberal Party as the largest conservative party, and possibly even forming government.

4. The uComms poll, however, implies that at least in Greater Darwin the Territory Alliance is unlikely to win many seats, and is consistent with Labor remaining in majority unless there are larger swings against it outside its survey area.  

5. Neither of these polls are necessarily reliable.  Media should not rely strongly on either in setting narratives for the upcoming election.

6. The history of "federal drag" - parties tending to perform best when in opposition federally - appears to apply to the Northern Territory very much as it does to state elections.

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Wednesday, December 25, 2019

Field Guide To Opinion Pollsters: 46th Parliament Edition

It's a tradition on this site to nearly always release something on Christmas Day, but for those who are done with polls after this year's failure, I realise this gift might fall under the heading of "worst present ever".

Just before the 2013 election I posted a Field Guide to Opinion Pollsters, which has become one of the more enduringly accessed pieces on this site.  However, over time parts of its content have become dated or specific to that election, and with more and more pollsters emerging as others disappear, the thing has got too long. So now I post a new edition early in the life of each parliament, editing it through that parliament as the need arises.  Pollsters not expected to be active in the life of the current parliament will be removed, but the old edition text will remain on the previous page.  For the 2016-2019 parliament see 45th Parliament Edition.

There are a lot of polls about in Australia these days.  But how do they all work, which ones have runs on the board and do any of them deserve our trust at all? This article describes what is known about each pollster and its strengths and weaknesses and includes extensive coverage of general polling issues.

Monday, April 8, 2019

Poll Roundup: Well-Received Budget Yields A Kitten-Sized Bounce (Maybe)

2PP Aggregate: 52.5 to Labor (2016 preferences) (-0.5 in a week)
(51.9 with One Nation adjustment)
Labor would win election "held now", with seat tally around the low 80s

Equal best polling position for Coalition under Morrison so far
Budget reception among the best ever in some regards, but not all
Weak evidence that there may have been a "Budget bounce" of around half a point, but impossible to confirm

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The 2019 Budget has been delivered with the election expected to be called sometime in the next week.  This year's budget was in most ways well-received, although the voters have not bought the Government's attacks on the ability of the Opposition to deliver the same thing.  There was remarkably little polling in the leadup to the Budget, so it's hard to say for sure if we have seen that rare creature the Budget bounce or not, but if we have seen it, it's probably only a little one.  We can't yet reliably conclude that the modest move to the government this week is caused by the Budget at all as opposed to other factors.  As it isn't statistically significant, it may even just be random noise.

Tuesday, March 6, 2018

Tasmania 2018: But What Does It All Mean?

LIBERAL 13 LABOR 9 GREEN 1 UNDECIDED 2
Undecided: Franklin - Liberal vs Green - tossup
Undecided: Bass - Labor vs Green vs Liberal - Labor slightly favoured, Liberal chance remote

After the last Tasmanian election, I saw no need to unpack possible meanings of the result, as I thought it was all obvious to anyone who had followed the state's politics through that time.  This one, however, is different, though I certainly won't claim to have all the answers.  A government that seemed to be sleepwalking to a loss of majority has rebounded to the point of suffering just a trivial swing against it.  The Labor opposition did rebound to a degree, but mostly at the cost of the Greens.

Some facts and stats

A few facts about the election first.  For the first time since the 1970s, and the first time for a conservative party since 1912-3, the Liberal Party has topped 50% of the primary vote for a second election in a row.  The charge was led by Premier Hodgman, whose 38.3% is the highest candidate vote since Robin Gray in 1986.  (Hodgman will also break Doug Lowe's 1979 record for the largest number of votes recorded by a candidate, though this record is somewhat meaningless because of population growth. Lowe's record for the highest candidate percentage, 51.2%, may very well never be beaten - and I don't think the fact it was achieved before Robson Rotation really makes much of a difference.)

Monday, February 12, 2018

Tasmania 2018: More Internal Polling Games

The 2018 Tasmanian state election (see my guide) is three weeks away, but still we have had no neutral public polling in the state for over two months.  In contrast, by this stage in 2014 we had had a recent public EMRS, a recent public ReachTEL, and also a Liberal-commissioned ReachTEL of which detailed results were released.  All we've had this year is a dribble of internal polling snippets and one commissioned seat sample by the Australia Institute.

This makes it rather hard to tell what's going on.  The Hodgman Liberal Government, which appeared to be asleep or in a holding pattern for most of 2017, has been quick out of the blocks with a large number of policy announcements covering most (perhaps even almost all) of the many issues in play at this election.  Insiders claim what they're doing (especially claiming there could be a return to a Labor-Green government) is working.  Could it be a repeat of 2006, when a seemingly ailing government that was widely considered doomed to lose its majority in fact surged through the campaign and ended up winning very easily?  While there are some differences between 2006 and 2018 in polling terms (especially the severe volatility of the late 2005 polls) majority government is a major issue for some voters, and a party that can establish that only it can win in majority has an important advantage.

Thursday, January 18, 2018

New Commissioned Tasmanian Polls

Tasmanian state election season is heating up with regular policy announcements (at least from the government) and rumours that the election could be called this weekend for March 3 (what, not the same day as South Australia again?  Surely too good to be true!)

I expect we will have some public polling before too much longer so we can see if the Liberals have recovered from an utter stinker from EMRS late last year, but in the meantime the shady forces of commissioned polling are out there doing their stuff.  This week Tasmanians were treated to not one but two rounds of robo-bombardment.  A diabolically odd anti-pokies question left many scratching their heads (especially pokie opponents) while reports of the warm fuzzy niceties of the other poll on offer sparked Twitter responses like this:


OK, there was actually only one response like that, but this poll even asked voters if they liked Tasmanian political leaders as human beings!  It also asked if voters thought Jacqui Lambie was good at her job, which came as a surprise to me, because I didn't know she had one anymore.  


MediaReach Liberal Poll

Anyway, the long and cuddly robopoll has seen the partial light of day first, and what this is is a MediaReach internal poll commissioned by the Liberals, with a sample of a whopping 3,000.  Methods details are bereft - I've seen a claim it only canvassed landlines, but I constantly see the same claim about other pollsters who ceased doing so years ago - so there's not much more to say about it yet.  

Now, I'm not sure if ReachTEL weren't available (they're prim and proper about refusing dual commissions if they have a conflict in a market) or if the Liberals just don't trust them anymore, but MediaReach was a novel selection indeed.  This pollster hasn't been seen in Tasmania before and its only previous testable public results have been in the NT, where it was out by about five points 2PP in an electorate poll and a territory election poll.  So what do we know about its accuracy in the Tasmanian or indeed any similar context?  Diddly-squat.  Add to that that it's a commissioned poll that wouldn't have seen the light of day had the Liberals not liked the result, and the only weight I can aggregate it at is zero.  Still, it will be fascinating to see how it scrubs up on election day.

Actually, if I did aggregate this poll it wouldn't make much difference anyway.  Oddly giving results to two decimal places (not that there is anything actually wrong with that) the poll has the following results:

Liberal 41.12
Labor 34.29
Green 12.81
Lambie Network 6.19
leaving 5.59 for others.

Saturday, September 24, 2016

Field Guide To Opinion Pollsters: 45th Parliament Edition

This is an outdated guide version which has been superceded by the 46th Parliament Edition.

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Just before the 2013 election I posted a Field Guide to Opinion Pollsters, which has become one of the more enduringly accessed pieces on this site.  However, over time parts of its content have become dated or specific to that election, and with more and more pollsters emerging as others disappear, the thing has got too long.  I've decided therefore from now that I will post a new edition shortly into the life of each parliament, editing it through that parliament as the need arises.  Pollsters not expected to be active in the life of the current parliament will be removed, but the old edition text will remain on the previous page.

There are a lot of polls about in Australia these days.  But how do they all work, which ones have runs on the board and which ones can you trust the most? This article describes what is known about each pollster and its strengths and weaknesses and includes coverage of general polling issues.

The gold standard for success for an opinion pollster is seen to be that its polls at election time get the result as close to right as possible.  However, some pollsters are little-tested against actual elections, and getting a specific election right is a combination of skill and luck.  In elections where there is a swing on the last day or two of the campaign, a pollster that is actually not polling correctly may have its errors cancelled out by the swing, and hence record a lucky hit.  There is more to being a good pollster than just getting it right at election time - a good pollster should also provide useful data between elections and do so using well-designed questions that are easy to interpret.  And a pollster should also present their data in a way that makes sense and isn't misleading or confusing.

Sunday, April 10, 2016

Poll Roundup and Seat Betting Watch: Newspoll Uber Alles

(Note for Tasmanian readers and anyone else interested: my piece on the Colbeck demotion appears below this one, or click here.)

2PP: 50.6 to Coalition (-0.7 since two weeks ago) - updated from 50.5 following Essential
Closest margin since Malcolm Turnbull became Prime Minister
Seat projection off this 2PP: 80 Coalition, 66 Labor, 4 Others 

After five weeks of reasonably static polling with the Coalition's 2PP at just above 51%, the past week saw another dip that was widely attributed to the government's unsuccessful and apparently half-hearted attempt to convince State Premiers to support state-based income taxes.

Newspoll especially got a lot of attention by finding Labor to be ahead of the Coalition (51:49) for the first time since Malcolm Turnbull took over as PM.  Much reporting - with the ABC alas the worst culprit that I noticed here - treated Newspoll as if it was the only poll in town.  In fact Morgan was the first poll to have the Coalition ahead on 2PP (two weeks earlier but not in the current week), and reputable aggregates all still show the Coalition with a slim 2PP lead.

The attention on Newspoll in the political classes to the exclusion of most others has long been disproportionate but may be becoming even more so.  As evidence that the Turnbull government was in trouble, a single 49:51 result was very flimsy. given especially that: